GURUGRAM, INDIA (May 2024) – Savannah Seeds proudly unveils its groundbreaking FullPage® Rice Cropping Solution to the Indian market in  collaboration with ADAMA. Specifically designed for direct-seeded rice (DSR), FullPage brings together SmartRice® genetics, SQUAD® seed treatment, the FullPage unique IMI herbicide tolerance trait, and ADAMA’s Vezir herbicide. As a comprehensive rice cropping system, FullPage is poised to reshape rice cultivation in India.

Mr. Ajai Rana, RiceTec’s Asia Pacific Business Head CEO of Savannah Seeds, emphasized the urgency of adopting FullPage technology. Rana stated, “The FullPage cropping solution will bring about a revolution in rice cultivation by addressing the critical issue of weed management. It not only enhances farmers’ income but also conserves water, reduces greenhouse gas emissions, thus safeguarding our environment for future generations.”

Engineered specifically for DSR, FullPage integrates SmartRice hybrid rice genetics especially developed for direct-seeded rice to optimize crop performance. SQUAD seed treatment improves germination, protects from pests and diseases, and enhances overall performance. Tackling one of the greatest challenges in rice farming, the FullPage cropping solution features ADAMA’s Vezir herbicide, specifically designed to control stubborn weeds like weedy rice, grasses and sedges. Traditional DSR practices often struggle with weed management and inconsistent germination, leading to lower yields. FullPage’s advanced herbicide tolerance technology effectively combats these issues, delivering a comprehensive weed control to enable success of DSR practice while protecting yields.

“We’re thrilled to partner with RiceTec in introducing the FullPage Rice Cropping Solution to India. This collaboration underscores our commitment to providing innovative solutions for rice farmers, tailored to their needs,” said Sahin Ozkan, General Manager of ADAMA India. “FullPage not only tackles weed management challenges but also promotes sustainability, aligning with the most advanced agricultural practices in the world. With its advanced technology and benefits like reduced groundwater usage and increased yields, FullPage offers a new approach to rice cultivation. We’re dedicated to supporting the adoption of FullPage among Indian farmers.”

The introduction of FullPage technology presents a holistic approach for farmers, yielding significant advantages including the reduction of groundwater usage by as much as 30%, substantial savings ranging from Rs 3000-4000 per acre in labor costs, higher yields compared to conventional DSR methods, and a decrease in greenhouse gas emissions by 25-30%.

The launch of FullPage in India marks an exciting opportunity to promote sustainable agricultural practices in the country. Leading the charge are two pioneering FullPage rice hybrids: Sava 134 and Sava 127, tailored to excel in key regions such as Punjab, Haryana, Uttar Pradesh, Chhattisgarh, Uttarakhand, and Madhya Pradesh, catering to early to medium maturity segments.

FullPage is a total-package rice cropping system that is fully supported by a team of technical service representatives to make a positive impact on today’s farmers. These experts are readily available to assist growers in adjusting to this new cropping solution and advising on best practices for the use of Vezir for each farm. Highlighting our dedication, over the three years, the Savannah team has conducted nearly 500 demonstrations, reaching more than 17,000 farmers through field visits and demonstrations. Farmers quickly recognized the benefits of the FullPage system, favoring direct seeding over transplanting. This transformative solution addresses challenges such as water scarcity, labor-intensive practices, and weed management, paving the way for a significant shift to sustainable farming practices.

“With FullPage, we’re not just introducing a product; we’re transforming an entire industry,” continued Rana. “Through dedicated effort and extensive farmer collaboration, we’re bringing cutting-edge technology to address critical agricultural challenges in India, from water management to weed control. FullPage holds the promise of enhancing livelihoods and ensuring a sustainable future for farmers and the environment. This launch marks a significant step towards our vision of fostering sustainable rice agriculture that delivers lasting value for farmers, consumers, and the planet.”

Powered by FullPage, farmers can maximize their crop’s performance leading to bountiful harvests. With this powerful partnership, Savannah and ADAMA strive to deliver ever-improving solutions for rice farmers, today and tomorrow.

#

About Savannah Seeds

Savannah Seeds, a subsidiary of RiceTec, is a leading technology-based rice company committed to developing SmartRice® with high yields and value-added traits. With a vision for sustainable rice agriculture that benefits farmers, consumers, and the planet, Savannah Seeds aims to lead innovation in the sector. To learn more about Savannah Seeds, visit www.savannahseeds.com, or connect with us on LinkedIn, YouTube, Facebook, X/Twitter, Google Plus or WhatsApp 0 95997 67127.

About ADAMA

ADAMA Ltd. is a global leader in crop protection, providing solutions to farmers across the world to combat weeds, insects, and disease. ADAMA has one of the widest and most diverse portfolios of active ingredients in the world, as well as state-of-the-art R&D, manufacturing, and formulation facilities. With a culture that empowers our people to listen to farmers and ideate from the field, ADAMA is uniquely positioned to offer a vast array of distinctive mixtures, formulations, and high-quality differentiated products, delivering solutions that meet local farmer and customer needs in over 100 countries globally. For more information, visit us at www.ADAMA.com and follow us on LinkedIn, Facebook, YouTube, and X®.

RiceTec and ADAMA Partner on the Release of the FullPage® Rice Cropping System in India

ALVIN, TX, HYDERABAD, INDIA (May 2024) – RiceTec, dedicated to leading innovation for sustainable rice agriculture, and its Indian affiliate Savannah Seeds is proud to introduce the FullPage® Rice Cropping Solution to the Indian market in collaboration with ADAMA, a leading global crop protection company. Specifically designed for direct-seeded rice (DSR), FullPage brings together SmartRice® genetics, SQUAD® seed treatment, the FullPage unique IMI herbicide tolerance trait, and ADAMA’s Vezir herbicide. As a comprehensive rice cropping system, FullPage is poised to reshape rice cultivation in India.

Engineered specifically for DSR, FullPage integrates SmartRice hybrid rice genetics especially developed for direct-seeded rice to optimize crop performance. SQUAD seed treatment improves germination, protects from pests and diseases, and enhances overall performance. Tackling one of the greatest challenges in rice farming, the FullPage cropping solution features ADAMA’s Vezir herbicide, specifically designed to control stubborn weeds like weedy rice, grasses and sedges. Traditional DSR practices often struggle with weed management and inconsistent germination, leading to lower yields. FullPage’s advanced herbicide tolerance technology effectively combats these issues, delivering a comprehensive weed control to enable success of DSR practice while protecting yields.

“We’re thrilled to partner with RiceTec in introducing the FullPage® Rice Cropping Solution to India. This collaboration underscores our commitment to providing innovative solutions for rice farmers, tailored to their needs,” said Sahin Ozkan, General Manager of ADAMA India. “FullPage not only tackles weed management challenges but also promotes sustainability, aligning with the most advanced agricultural practices in the world. With its advanced technology and benefits like reduced groundwater usage and increased yields, FullPage offers a new approach to rice cultivation. We’re dedicated to supporting the adoption of FullPage among Indian farmers.”

The launch of FullPage in India marks an exciting opportunity to promote sustainable agricultural practices in the country. Leading the charge are two pioneering FullPage rice hybrids from Savannah: Sava 134 and Sava 127, tailored to excel in key regions such as Punjab, Haryana, Uttar Pradesh, Chhattisgarh, and Madhya Pradesh, catering to early to medium maturity segments.

“As leaders in rice seed technology, we’re committed to innovative solutions that benefit farmers, consumers, and our planet,” affirmed Ajai Rana, RiceTec’s Asia Pacific Business Head. “Having witnessed the remarkable success of FullPage across the Americas, we’re thrilled to extend its advantages to India, reducing costs and enhancing sustainability in the world’s second largest rice-producing nation.”

FullPage is a total-package rice cropping system that is fully supported by a team of technical service representatives to make a positive impact on today’s farmers. These experts are readily available to assist growers in adjusting to this new cropping solution and advising on best practices for use of Vezir for each farm. Highlighting our dedication, over the three years, the Savannah team has conducted nearly 500 demonstrations, reaching more than 17,000 farmers through field visits and demonstrations. Farmers quickly recognized the benefits of the FullPage system, favoring direct seeding over transplanting. This transformative solution addresses challenges such as water scarcity, labor-intensive practices, weed management and greenhouse gases emission, paving the way for a significant shift to sustainable farming practices.

“With FullPage, we’re not just introducing a product; we’re transforming an entire industry,” Rana, continued. “Through dedicated efforts and extensive farmer collaboration, we’re bringing cutting-edge technology to address critical agricultural challenges in India, from water management to weed control. FullPage holds the promise of enhancing livelihoods and ensuring a sustainable future for farmers and the environment. This launch marks a significant step towards our vision of fostering sustainable rice agriculture that delivers lasting value for farmers, consumers, and the planet.”

#

About Savannah Seeds

Savannah Seeds, a subsidiary of RiceTec, is a leading technology-based rice company committed to developing SmartRice® with high yields and value-added traits. With a vision for sustainable rice agriculture that benefits farmers, consumers, and the planet, Savannah Seeds aims to lead innovation in the sector. To learn more about Savannah Seeds, visit www.savannahseeds.com, or connect with us on LinkedIn, YouTube, Facebook, X/Twitter, Google Plus or WhatsApp 0 95997 67127.

About ADAMA
ADAMA Ltd. is a global leader in crop protection, providing solutions to farmers across the world to combat weeds, insects, and disease. ADAMA has one of the widest and most diverse portfolios of active ingredients in the world, as well as state-of-the-art R&D, manufacturing, and formulation facilities. With a culture that empowers our people to listen to farmers and ideate from the field, ADAMA is uniquely positioned to offer a vast array of distinctive mixtures, formulations, and high-quality differentiated products, delivering solutions that meet local farmer and customer needs in over 100 countries globally. For more information, visit us at www.ADAMA.com and follow us on LinkedIn, Facebook, YouTube, and X®.

It is very proud moment that Savannah Seeds has become one of the most preferred rice seed brand in North India this year. We thank our smart farmers who with all their trust have started a change by using the SmartRice^® products, which are new age paddy seeds specially made after years of research to bring more vigor and increase the productivity of farmers with better quality produce.

SmartRice has been prepared keeping in thought that the ever increasing demand of food can now only be fulfilled by more productivity from the same unit of land. Hence the POWER of FOUR has made perfect fit for North India and farmers are getting better produce, more productivity.

Looking forward for better paddy farming, more happy farmers.

#

About Savannah Seeds

Savannah Seeds, a subsidiary of RiceTec, is a leading technology-based rice company committed to developing SmartRice® with high yields and value-added traits. With a vision for sustainable rice agriculture that benefits farmers, consumers, and the planet, Savannah Seeds aims to lead innovation in the sector. To learn more about Savannah Seeds, visit www.savannahseeds.com, or connect with us on LinkedIn, YouTube, Facebook, X/Twitter, Google Plus or WhatsApp 0 95997 67127.